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The Blueprint Training/4b. Toolbelt - All The Templates
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  • $1,500

4b. Toolbelt - All The Templates

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Contents

Google Analytics Audit

Start Here
The Audit Overview
Audit setup
Audit Setup (Add-on)
Interpreting the Results
BONUS: Subdomains and Google Analytics Property
BONUS: Dealing with self-referrals
BONUS: Handling issues with Landing Pages "Not Set"
BONUS: Configuring Goals & Events tracking
BONUS: Setting Up Content Groupings
BONUS: Unrealistic bounce rates
BONUS: Troubleshooting Ecommerce Tracking

SEO Tools

The SEO Tools You Need
Google Analytics
ScreamingFrog
Ahrefs

Competitive Analysis

Competitive Analysis overview
Populating the audit Template
Competitive Audit Analysis
The presentation deck

Project Management Suite

Getting The Files
Creating Central Folder for Files
Syncing the Trackers
Core Actions: Adding Clients
Core Actions: Adding Team Members
Core Actions: Adding Writers
How to upgrade to the paid Add-on

Website Quality Audit

Setup Overview
Setting up WQA
Preparing the Audit
Defining Page Categories
Assigning Categories

KW Gap Analysis

Setting Up The File
Cleaning The File
Keyword Analysis

Internal Link Optimization Tool

Tools, templates, SOP and Links
Walkthrough of the template
Template Setup
Template Setup (Add-on)
Setting your content topics (used for link pairing)
Understanding the page scoring methodology
Identifying pages in need of inlinks / outlinks
Finding link opportunities by matching pages
Adding links to your project plan