Learn the SEO "Blueprint" from proven experts.

Scale your agency with our SOPs, templates and video trainings

The Blueprint Training [FULL]

All the templates, trainings and SOPs listed below - for one discounted price.
View bundle $2,999

Module 1.1 - Campaign Onboarding

A deep review of how to start an SEO campaign. We'll cover the communications and questions to ask to onboard a new client or campaign. Leverage our pre-built templates for email, meeting outline and intake questionnaire.
View course Free

Module 1.2 - Kickoff Data Analysis

Data tells a story we need to listen to. We'll be looking at Analytics data to tell us how to properly start your SEO campaign. The data will be pushed through Google Data Studio for better presentation and data management.
View course $49

Module 1.3 - Competitive Analysis

A deep look at the competition your website faces and a detailed process + audit to analyze them.
View course Free

Module 1.4 - Project Management

Stay on top of your clients, tasks, and deliverables.
View course $499

Module 2.1 - Website Quality Audit

A proprietary audit and tool we built to understand the quality of a website and make actionable changes accordingly.
View course $499

Module 2.2 - Technical SEO Audits

This module is taught mostly by Rodrigo Stockebrand, Amazon Music's global SEO lead. He dives deep into his audit process, templates, data viz techniques and applied machine learning to large data sets to help analyze enterprise level websites.
View course $499

Module 2.3 - Keyword Research for EXISTING Pages

There's an absurd amount of keyword research data floating around. Let's simplify that.
View course $299

Module 2.4 - Target Pages

Find the low-hanging fruit on a client's site, using our framework + Sheets template.
View course Free

Module 2.5 - On Page Analysis

Learn how we map out on-page needs for a client site. Includes a Sheets template checklist and project plan breakdown.
View course $199

Module 3.1 - Content Audit

Maximize the organic performance of your content - for both visitors and search engines.
View course $199

Module 3.2 - KW Research / Gap Analysis [NEW Pages]

Generate an endless supply of content ideas for your clients, by finding keyword gaps between them and their competitors.
View course $299

Module 4.1 - Link Prospecting & Outreach

100+ actionable videos detailing how to build links in every niche, at scale. Get access to project management templates, emails + prospecting lists (formerly WEBRIS).
View course $999

Module 5.1 - Monthly SEO Reporting

The agency standard for monthly client reporting. A 14 page, customizable solution to track campaign progress, traffic, revenue and KW growth. 
View course $99

Module 7.0 - Agency Staffing + Resourcing

View course $99

Module 6.0 - Agency Sales (Attracting & Closing Clients)

View course $999

The Traffic Projection Tool - Bonus Module

This free Google Sheets + Data Studio template forecasts organic traffic growth of your site over time, using data from Google Analytics + SEMrush.
View course Free

The Cannabis eCommerce Case Study - Bonus Module

A deep look at how we layered the "5 Phases" onto ardentcannabis.com for a consulting project. The website's organic traffic and conversions tripled during that time period.
View course Free