Module 3.3 - Content Strategy and Campaigns
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Table of contents
Module 3.3 - Content Strategy and Campaigns
by
The Blueprint Training
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Contents
Contents
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Tools, Templates and Links
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Tools, Templates and Links
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3.3.0 - Intro to the Content Module
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3.3.0 - Intro to the Content Module
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3.3.1 - Developing Audience Personas
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3.3.1 - Developing Audience Personas
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3.3.2 - Overview of Content Workbook
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3.3.2 - Overview of Content Workbook
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3.3.2.1 - SERP Intent Deep Dive
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3.3.2.1 - SERP Intent Deep Dive
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3.3.2.1 - SERP Intent Webinar (bonus)
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3.3.2.1 - SERP Intent Webinar (bonus)
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3.3.2.2 - Breaking Down Page Types
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3.3.2.2 - Breaking Down Page Types
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3.3.2.3 - Diving Into Content Tactics
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3.3.2.3 - Diving Into Content Tactics
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3.3.2.3 - Intent + Page Type + Content Tactic
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3.3.2.3 - Intent + Page Type + Content Tactic
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3.3.2.4 - Framing Keywords
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3.3.2.4 - Framing Keywords
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3.3.2.5 - Page Level SEO Recs
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3.3.2.5 - Page Level SEO Recs
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3.3.3.1 - Updating Existing Content
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3.3.3.1 - Updating Existing Content
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3.3.3.3 - How to Do Topical Research With SEMrush
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3.3.3.3 - How to Do Topical Research With SEMrush
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3.3.4 - Content Strategy Deck
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3.3.4 - Content Strategy Deck
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3.3.5 - More on Page Level SEO Recs
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3.3.5 - More on Page Level SEO Recs
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3.3.6 - Ongoing Content Management
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3.3.6 - Ongoing Content Management
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3.3.7 - The Full Process Reviewed
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3.3.7 - The Full Process Reviewed
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BONUS - How to Write Page Titles & Meta Descriptions
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BONUS - How to Write Page Titles & Meta Descriptions
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BONUS - Over The Shoulder Content Formatting Tips
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BONUS - Over The Shoulder Content Formatting Tips
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BONUS - LIVE Client Meeting
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BONUS - LIVE Client Meeting
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