Module 4.3 - Link Building: In-House by The Blueprint Training
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Module 4.3 - Link Building: In-House

100+ actionable videos detailing how to build links in every niche, at scale. 
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What's included?

Video Icon 105 videos File Icon 7 files Text Icon 5 text files

Contents

Getting Started
Tools
Preview
Templates / Extras
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Support
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Section 1 - Intro to Link Building + Processes
Intro to Link Building
9 mins
Preview
Understanding the Roles in the Process
8 mins
Preview
Intro to the Link Building Process
7 mins
Preview
Another View of the Link Building Process
4 mins
Preview
Followed vs No Followed Links
6 mins
Preview
Using SEM Rush to Determine Link Quality
13 mins
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Using Majestic SEO to Determine Link Quality
10 mins
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How to Use Search Engine Operators
5 mins
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Section 2 - Building A Team
Building Out (or Hiring) a Team
2 mins
Preview
Finding and Hiring Link Prospectors
5 mins
Preview
Hiring an Outreach Manager
5 mins
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Hiring Content Writers - Overview
10 mins
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Hiring Content Writers - Assigning "Tags"
3 mins
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Hiring Content Writers - Using Elance
4 mins
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Hiring Content Writers - Using FB Job Board
3 mins
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Hiring Content Writers - Sourcing Big Sites
5 mins
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Section 3 - Strategy
Project Management (PM) Overview
6 mins
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Project Management for Prospecting
4 mins
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Project Management for Outreach Managers
5 mins
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The Target Pages Add-On
7 mins
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Client Site Analysis - Content (1)
7 mins
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Client Site Analysis - Content (2)
6 mins
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Client Site Analysis - Link Profile
5 mins
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Project Planning for Outreach
5 mins
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Section 4 - Prepping For Outreach
Creating a Niche Gmail
4 mins
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Prepping Your Gmail for Outreach
4 mins
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How to Use Gmail "Canned Responses"
3 mins
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Section 5 - ALL The Tactics
What's Included?
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Link Reclamation
Intro to Link Reclamation
2 mins
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The Link Reclamation Process
2 mins
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Finding Mentions Using Google Alerts
2 mins
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Finding Mentions Using Mention.com
6 mins
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Pitching Link Reclamation Opportunities
4 mins
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Sponsored Content
Intro to Sponsored Posts and the Process
5 mins
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How to Find Sponsored Post Opportunities
6 mins
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Evaluating the Quality of Sponsored Posts
6 mins
Preview
How to Pitch Sponsored Posts
4 mins
Preview
Negotiating Pricing with Bloggers
5 mins
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EXTRA - Using Blog Dash to Find Opportunities
8 mins
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EXTRA - Using Twitter to Find Opportunities
12 mins
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Guest Posting
What is Guest Posting?
4 mins
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Guest Post Process
3 mins
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Finding Guest Post Opportunities
5 mins
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How to Assign Value to the Opportunities
7 mins
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Pitching Guest Post Opportunities
5 mins
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Managing Guest Post Reponses
6 mins
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Getting Content Written
7 mins
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Dealing With Stripped Links
5 mins
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Link Roundups
Intro to Link Roundups
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What is a Link Roundup?
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Finding Link Roundups with Search Engines
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Finding Link Roundups with Twitter
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Finding Link Roundups with Majestic SEO
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How to Pitch Link Roundups
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Podcast Outreach
Included Files + Links
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Podcast Strategy
11 mins
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Podcast Prospecting
7 mins
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Cleaning Podcast Prospects
5 mins
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Podcast Outreach
11 mins
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Podcast Management
5 mins
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Resource Pages
What's a resource page?
5 mins
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What is broken link building?
5 mins
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The resource page + BLB process
3 mins
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Understanding the need for content
5 mins
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Finding resource page opportunities
4 mins
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Checking a resource page for broken links
4 mins
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Recording BLB and resource prospects
4 mins
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The resource page / BLB value prop
3 mins
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Pitching resource page opportunities
4 mins
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Pitching broken link opportunities
5 mins
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EXTRA - Pitching broken links
8 mins
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Pitching resource pages
5 mins
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The Synonym Method
Intro to Synonym Method
5 mins
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Synonym Method Process
2 mins
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Finding Opportunities in the Same Niche
5 mins
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Finding Opportunities in the Same Location
5 mins
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Pitching Same Niche Opportunities
4 mins
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Pitching Same Location Opportunities
3 mins
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Extra - Synonym Method - Same Location
5 mins
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Extra - Synonym Method - Same Niche
7 mins
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Content Promotion Hacks
Why Use Blog / Forum Comments?
3 mins
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The Blog / Forum Process
3 mins
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Hiring a Writer Specifically For Commenting
3 mins
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How to Find Quality Forums
4 mins
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How to Find Quality Blogs to Comment on
5 mins
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How to Leave Forum Comments
8 mins
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How to Leave Blog Comments
5 mins
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EXTRA - Promoting in Facebook Groups
8 mins
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EXTRA - Promoting Content on Quora
6 mins
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PR and Media Links
Intro the PR and Media Links
5 mins
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Growth Hacking the PR Process
3 mins
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Finding PR Opportunities
7 mins
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Value Exchange Methods
7 mins
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Pitching Journalists
4 mins
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Local Links
Intro to Local Blogger Outreach
3 mins
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How to Find Local Bloggers
4 mins
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Pitching Local Bloggers
3 mins
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Pitching Sponsored Posts
2 mins
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Pitching Paid Link Insertion
3 mins
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Pitching a Guest Post
5 mins
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Ninja Tactics
Manufacturer Links (eCommerce Only)
2 mins
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Video Links
5 mins
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Directory Links
3 mins
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Professional Organization Links
2 mins
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Conference and Event Links
4 mins
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Using Meetup.com to Find Bloggers
4 mins
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Finding Bloggers
4 mins
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Reverse Engineering Opportunities
4 mins
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Getting Cheap Infographics Created
6 mins
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Pitching Infographics
5 mins
Preview
Section 6 - Additional Insights
Every Single Link Type + Proper Destination
10 mins
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Outreach Automation with Pitchbox
6 mins
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How We're Using Pitchbox
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How to Write Better Cold Outreach Emails
15 mins
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